RSS

Daily Archives: May 31, 2006

Great media buy

Ad_wwfPrint media doesn’t get much credit these days, with so much digital options.

This ad, for the World Wildlife Federation uses te serrated edge of a newspaper in a way no one has ever considered as part of the medium’s benefit. Check a larger layout here.

The copy, next to the logo says: "Not recycling this newspaper is the same as cutting down another tree."

Read the rest of this entry »

 
Leave a comment

Posted by on May 31, 2006 in Media

 
 
Follow

Get every new post delivered to your Inbox.

Join 1,613 other followers