Street-smart PR for job search

It could be filed under “sign of the times,” together with the gas theft from cars.

But this story struck me as a very brave act of job seeking. Gilbert resident Corey Gibisch, a recently laid off employee, took to the streets to get his resume out. No one should ever have to get to this point. But instead of feeling bad for him, I would applaud him for this:

• He got more attention with 100 resumes than he would have at a job fair
• He got into the media without pitching his story
• His sign was all about the place he liked to work in, rather than about himself
• He snagged thirty business cards –leads, in his case. Do the math. 120 minutes, 100 resumes, 3o leads

Whoever hires Mr. Gibisch will have a lucky find –and a very interesting answer to anyone who asks “where did you find this guy?”

Transparency, good. Posting evidence on Facebook dumb

Someone charged with drunken driving and seriously injuring another posts ‘party’ pictures of himself on Facebook, and gets arrested. Oh, the irony. The pictures were of him in a jailbird costume.

Feeding your data cloud is one thing. But on social networking sites like Facebook, it’s easy to feed it with particulate matter that would later hang over you like a brown cloud.

In the U.K. another Facebook-related case of network identity was settled in court. This was about libel, but about another stupid move involving a FB profile.

Thanks to Pat Elliot for sending me the first story.

Your Knol. Your Voice. Your ad supported wiki

Google’s joined the race to create the perfect wiki, with Knol.

And just like Wikipedia, and Britannica, it’s introducing a few new ways to create content.

There is ‘moderated collaboration,’ for instance. Which sounds a lot like the concept behind the edit pages of Wikipedia. probably less edit wars, since the author has to approve the changes for them to go live. Brave authors could however permit edits without approval. The really daring ones will be able to link their entries with advertising to earn some income via AdSense. I can see that feature alone quickly tarnish the value of this wiki as marketers rush in.

Maybe this is Google2 — a move to create a parallel search engine that pretends to be a wiki.

Check the wiki-slayer here.