A great way to gain attention is to stage a guerrilla event, and have a great pitch. But yellow crime scene tape never fails to get attention, as in this case of activists who “took over” the Washington DC office of Environmental Defense.
They taped off the entrance with yellow tape that read “global warming crime scene” for added effect. The tape has been used before, against BofA and ExxonMobil. The latter’s headquarters were declared a ‘crime scene’ by protesters who also used a truck. More commonly, activits have appropriated advertising tactics such as billboards and posters. This one by an animal rights group took that even further.