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TechCrunch’s Michael Arrington’s fatwa on PR

18 Dec

You better watch out, you better not cry, you better rein in your PR spammers I’m telling you why…

TechCrunch‘s Michael Arrington has launched a missive a la Chris Anderson, saying PR firms are out of control. Specifically, it’s the PR people for the tech industry that have raised his ire. Now, he’s mad as hell and … will be putting a lump of coal in your stocking.

But it’s not just about PR spam, it’s about the abuse of the embargo. TechCrunch is now launching a sort of a fatwa against the embargo. See Death to the embargo.

“We’ve never broken an embargo at TechCrunch. Not once. Today that ends. From now our new policy is to break every embargo. We’ll happily agree to whatever you ask of us, and then we’ll just do whatever we feel like right after that. We may break an embargo by one minute or three days. We’ll choose at random.”

Arrington also warns that his blacklist is coming. Is this drastic, or has this been coming?

Cross-posted to ValleyPRBlog. Join the discussion there!

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