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Cool or Creepy, the ‘Internet of Things’ is here

07 Feb

The Internet of Things,’ a buzz phrase slung around for some years now –now known by its equally fancy acronym IoT —  is deeper and broader than shaving mirrors that display the weather, or activity trackers worn as wrist bands, and tethered to a mobile device.

UPDATE: Read my LMD column here 

Or Download article here

I just wrote an article on this for a magazine, and used as my working definition this from a Gartner report: A network of physical objects that could communicate and sense or interact with their internal states or the external environment. 

Hooking up these ‘things,’ small enough to lie beneath the skin of a plastic toy or shell of a small appliance makes manufacturers and retailers salivate. They could use the data from these devices to ‘inform’ them as to how we make our purchasing decisions, or even interact socially. An internet of people, and an Internet of things, in one continuous happy loop.

Here’s a fascinating example of how it is being used. I once spoke to a young entrepreneur whose business model was based on the ‘data’ retrieved from towels and linen in a hotel room. Fluffy stuff, mind you, not hard objects, wired to the cloud! Here’s how it works. Ultra High Frequency (UHF) tags are sewn into sheets, towels, and pillowcases,

I was tempted to make light of the surveillance possibilities of fluffed pillows – Wiki Leaks for dirty sheets. But really, there are places where data gathering could help in such inventory control. Tracking the path of soiled, laundered, lost and replaced linen like FedEx packages!

Whatever next?

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Posted by on February 7, 2015 in Disruptive, Technology

 

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