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Category Archives: Sri Lanka

SMS as a crowd-sourcing channel for… farmers

Remember when Short Codes were all the rage? That was a few decades (in Internet years, that is) before QR codes walked into the bar and stole the limelight.

I’m still a big fan of SMS, even though I use QR Codes for all manner of things. More on this later.)

We in the West are all enamored when we hear how a majority of the world is now mobile. 91 Percent of Americans own mobile phones, according to a Pew report in May.

When I was visiting Sri Lanka I ran into some interesting uses of Information-Communication Tech, I touched on ICT in a passing way in Chat Republic, only because I was making the case that social media users need to understand that the new, new thing they stumble upon is based on some very old concepts –crowd-sourcing being one of these.

I met the folks at Sri Lanka’s Information Communication Technology Agency, and they talked about a lesser-known project that enabled rural villages to use of ‘short codes’ via mobile phones to provide what amounted to SMS-enabled commodity trading.

Yes you read that right: Commodity trading for farmers for farmers!

It worked like this: A farmer sends an SMS to a knowledge hub using a particular short code, providing details of what he has to sell. Buyers or whole-sellers also subscribe to the service, and the portal matches the buyer and seller. The mobile device is just the tool that enables that digital hand-shake between these two groups of people.

They may never meet, but have learned to trust each other because of a secure network, and their comfort level with short codes.

Trust is a rare commodity in the social media space we inhabit. There are workshops and books on building trust, and I’ve read a few. But in practice, the ease of use, and the ability to fake it on social media is causing a backlash. We have become more skeptical of those who push links at us. Our digital handshakes, though instantaneous, and seamless are fraught with problems.

We may be all Web 2.0 but we tend to forget the basic tenets of being Human 1.0. Just ask those farmers who are using basically 1.0 tools.

Note: The image, above, is from a similar project in Bangladesh.

 
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Posted by on September 22, 2013 in Chat Republic, Sri Lanka

 

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Google Street View in Sri Lanka, timely -as the ‘walls’ come down

I just wrote a bit of a cynical piece about Google Glass, but, as you may know, there is no shortage of parodies about this new, much-talked about product that will help people ‘augment’ the real world.

But my beef is not with Google, per se. It’s those whom I like to call ‘Shiny New OBject Syndrome’ types. You know, S-N-O-B-S :-)

The point being, I question if we really need everything reduced to data, or meta data –basically data about data. Do we need an appendage that turns our analog lives that are inherently data-rich in human connections, just to bathe in digital?

In one of my presentations (when asked about Big Data in a Web 2.0 era) I referred to a person who told me how he was befriended on LinkedIn by an old school buddy. Great, he thought, and clicked the button! Then he bumped into the chap a day later, and the ‘friend’ ignored him. In other words, flesh-and-blood alums are so boring, huh? The data-based connection was what the person was after.

Oddly enough, I am planning an upcoming trip, and enjoying the data Google delivers – via Street View. It’s truly amazing how one company can basically index the world as we pass through it. One country at a time. So far Google, which began capturing Street Views in 2007, has 50 countries and counting. Included are Hong Kong, Thailand, Romania, Poland…

Sri Lanka will be soon in this group – reliable sources tell me. I could see why the tourism and leisure industry would want this. For businesses too. Imagine being able to drive through a bridge, walk up the steps of a temple, check out the neighborhood in an area you plan to set up a company etc..

Inviting this kind of visibility, also trains citizens to expect greater transparency in surrounding areas. The new data we will have access to would (and should) inform a nation’s business leaders and public officials to plan for providing data beyond the ‘Street’ level.  We should be able to drive by, virtually, and pick up data, and meta-data: forms, policy papers, constitutional amendments, meeting notes, speeches, parliament bills and voting patterns etc. Will these come? Well, look at it this way. In Colombo, the government has been strident in tearing down the physical walls around public places. Cynics see this is as part of the post-war beautification strategy. But even as we will be able to peer into the windows of an un-walled town hall or government institution, (while Google,simultaneously, begins to provide virtual views) the expectation will be for greater access.

It’s an experiment that many will be watching. (No expensive Glasses required)

 
 

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‘Guru’ – spoiler alert

I cringe every time I run into the word ‘guru,’  especially when it is used as a generic term foro someone who expounds on any topic. Just like the term ‘master class’ and ‘best of breed’ the word means nothing.

I spotted the word in an article describing my input at one of the upcoming events I am attending, so I want to get this out of my system: I am a part-time writer, full-time teacher, observer of odd trends, trouble-maker, critique, and occasional ‘help desk’ sherpa (at least in my day job) when it comes to the infuriating things we have to do with computers. However, that does not make me a guru. Please!

FOR THE RECORD, I ignore gurus. I avoid them like the swine flu. I carry a hand sanitizer to clean up every time I am introduced to someone who calls him or herself one. Social media experts/gurus/ninjas are a dime a dozen. Advertising Age recently ran a piece about there being some 181, 000 of these types.

The entry for the word guru on Wikipedia (which usually excels in dehydrated language) says it is “used to cover anyone who acquires followers, especially by exploiting their naiveté, due to the inflationary use of the term.”

There’s a deeper discussion of the term here, by author, B.R. Sharma. He says that “the absence of a guru, though, does not preclude learning and wisdom.” The corollary to which, I suppose, is: “the presence of a guru is no guarantee of understanding.”

Ok, I lied about the hand sanitizer part. But you get the point.

 

Meet the panel –for Chat Republic launch

It’s going to be an interesting round of conversations for the launch of Chat Republic in Colombo in a few weeks. The event, on June 18th, will focus on the power of social media across many disciplines.

The ‘knights,’ as Bates Chairman puts it, will include:

Shehara De Silva – GM, Marketing, Janashakthi Insurance

Virginia Sharma – VP of Marketing, Communications and Corporate Citizenship, IBM India/South Asia.

Dinesh Perera -Head of Digital Business / Creative Director, Bates

Nalaka Gunawardena – Citizen Journalist / LIRNEasia

Lakshaman Bandaranayake — Multi-Platform Publisher / Chairman, Vanguard Management

Shamindra Kulamanage – Magazine Editor

Ajitha Kadirgamar — Journalist, Social Media Specialist


Nimal Gunewardena
– Moderator / Chairman & CEO at Bates Strategic Alliance

Here’s how the media has reported it, calling this an ‘interrogation':

The interviewers will each straddle a different facet of the topic raging from social media’s use in marketing, adoption by ad agencies, vital value in PR, impact on mainstream editorial media, its mobilisation by citizen journalists and monitoring and analytics.

Not sure about a round table being interrogation technique. I’m there to learn as much as I could from these eminent folk. More details of the event, here.

 

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Citizens’ voices matter

A few years ago I conducted a series of webinar-style workshops for the U.S. State Department, for content creators, educators, marketers and those in traditional and new media. The workshops were called  “Passport to Digital Citizenship.”

I was convinced that citizen’s voices would be valuable, and –despite technological barriers and people who would try to keep them quiet– they could be heard.

So today, as my book is about to launch, I am thrilled to see this report by CNN on the importance of citizen-driven media.

Journalism has been forever changed — I’d argue for the better — thanks to the fact that people can interact with media organizations and share their opinions, personal stories, and photos and videos of news as it happens. This year’s nominated iReports are prime examples of how participatory storytelling can positively affect the way we cover and understand the news. 

(“36 stories that prove citizen journalism matters.” By Katie Hawkins-Gaar, CNN | Wed April 3, 2013 )

When we talk of  ‘participatory journalism’ we mean that ‘CitJos’ work alongside traditional media. They are not here as a replacement model, but to complement the changing media industry. Of the 100,000 citizen stories submitted to CNNiReport.com in 2012, they used 10,789 –having vetted them first.

I just interviewed the creator of a leading citizen journalist outfit in South Asia, and he stressed the importance of community guidelines, and careful design.

Citizen journalism, and the power of citizen voices is a big section in my book, Chat Republic.

 

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Social Media and innovation surge in Sri Lanka

(This post is being updated)

Today in Colombo the tech and business community attended Social Media Day, a Mashable-coordinated event, worldwide in which 511 cities participated

Two days ago, they held another parallel event known as Refresh Colombo.

One of the organizers noted that the hash-tag #SMDayCMB, which had begun trending regionally (as a ‘tailored trend’) validated the fact that there was a highly engaged community now. Speaking of the community, it’s got the right volatile mix for innovation. One newspaper reported, it was a confluence of “hackers, bloggers, coders, geeks and geek lovers, journalists, techies, entrepreneurs and venture capitalists.” Note: the absence of one group here – politicians. In post-war Sri Lanka, steering clear of politics appears to be a well-honed skill.

One of the highlights was a video-link up with Jehan Ratnatunga in California. Jehan is the person behind the comic YouTube skits. Fittingly (for this social media savvy audience) he explained how he landed a job with YouTube because of his hobby.

Watch this presentation by two of the smartest young entrepreneurs who understand not just technology, but how grass-root change and politics works at a fundamental level.

Watch the whole thing (it’s 25 minutes) because the best discussion is toward the end.

More coverage of event

 

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Dealing with downtime in an always-on world

This is my column in LMD Magazine, published in March.

LMD Magazine - Blog Buzz - Angelo FernandoConsidering all the time we spend online trying to be productive, it maybe a good idea to think about what we might do with our downtime when we are offline – off the grid, so to speak. I come across plenty of discussion on this, where people – especially in HR divisions – wrestle with the concept of that work-life balance.

Some make a case for there not being a work-life balance as such, because work and life have collided and the two aspects of life can’t be easily pried apart. In other words, a work-life imbalance is more the norm!

And if you buy this, you will most likely agree too that there is no difference between online and offline.

You are in a nice quiet restaurant with your family, but pull your Blackberry out every few minutes to check on the incoming stream of emails and texts. Your kid may ask to play with the iPhone… and before you know it, you’re forwarding a YouTube video to a friend.

Or you are relaxing on a towel on the beach, but feel compelled to snap into citizen-journalist mode and take a picture of some dude and upload it on to Facebook. Or if you’re into status updates, you ‘check in’ to a location using Foursquare, even if there’s no apparent benefit.

Faced with this magnetic pull, and the urge to be online while you are offline every moment of the day, where do you find that elusive downtime?

While driving? Forget it! They may have been one of the few insulated spaces in which you could happily be off the grid in the days gone by, but cars are now coming with smart dashboards to help us stay connected.

One company, Hughes Telematics, is working on ‘in-dash applications’ that will keep drivers updated on a slew of communications or travel-related news and issues. These include Twitter integration, iPhone controls for passengers who want to change the music, check the pollution index outside or cite emissions data… and so on!

Another company, Visteon, has the ultimate iPad in-car device. It’s a docking station with Wi-Fi and Bluetooth that turns your iPad into a second dashboard to help you interact with the vehicle’s electronic controls. This could include engine information, GPS directions or the ability to pull in external information such as web radio… and even make phone calls!

This so-called ‘embedded connectivity’ could make for smart driving… or make it highly distracting for the man or woman at the wheel, depending on your perspective.

BRAIN POWER.
Few like to venture into this area for fear of being branded as Luddites. But sometimes it’s good to hit that ‘pause’ button, and wonder just where we are going with so much technology in our lives.

A recent study on downtime by the University of California points to how brains function better when they break away from constant activity. “Almost certainly, downtime lets the brain go over experiences it’s had, solidify them and turn them into permanent long-term memories,” says Loren Frank, Assistant Professor at the university’s Department of Physiology.

Learning, he contends, diminishes as a result of non-stop stimulation. About two decades ago, many spoke of ubiquitous computing as a good thing. Computer devices would become so embedded in human environments that we would not need to enter ‘machine environments’ to engage with them.

CONVERSATIONS
It is very easy to make fun of teenagers who can’t stop texting, even while they are spending time ‘alone’ with a certain someone. But the truth is, adults are getting far more addicted to digital tools, to the point that it’s impossible to get them to pay attention to the real – as opposed to the virtual – situation.

Sometimes, this even distracts us from large physical objects that are in front of us. A hilarious example of this is captured on video, where a girl fell into a fountain at a shopping mall while she was busy texting (if you want to watch this, just Google the words in the previous sentence!).

Texting in church used to be disallowed, since mobile phones were supposed to be turned off anyway. Today, some progressive churches in the US are experimenting with it, asking young people to text a question after the sermon – they’re just trying to be more interactive, I suppose! But whatever happened to asking the congregation to raise their hands?

In our zeal to be interactive, are we going too far by trying to promote conversations and interaction as full-time activities, leaving little room in our lives for offline thinking? At the end of last year, in JWT’s annual list of ‘100 things to watch for in 2011’, the ad agency pointed to digital downtime as being a big trend. This was somewhat related to another trend it called ‘digital interventions’. This refers to friends and family members staging interventions to take a person offline, because they sense it is necessary to help the person log off!

REALITY CHECK
Maybe it’s time for a reality check – even in a column like this, that by definition covers digital communications! I meet with organisations that are looking to find ways to be more digital, and I have to admit that I have advised and coached people on how to be more (and I put this word within quotes for good reason) ‘productive’ by using digital strategies.

But I am acutely aware that there is a downside to all of this, especially if we go headlong into all things digital and ignore the rich analogue, traditional communications opportunities swirling around us. Becoming digital just because we can, and turning everything into a relentless social-media stream is not the answer to our communication problems.

In fact, sometimes the opposite is true. The answer to a particular communications problem might be to get off our digital high horses and tune into the analogue world around us. The customer-service person could assume that there are no complaints this week because no one has emailed a complaint or posted a rant via Twitter.

The truth is that there might be an ugly customer problem out there being passed around word-of-mouth channels in taxi cabs and trains that no one is paying attention to (but you wouldn’t hear it, would you, if you’re in the cab or train with a pair of noise-cancelling headphones?)

Spending a portion of our day offline might be a habit we soon need acquire – or require – our employees to cultivate. Being plugged-in doesn’t mean shutting out the rest of the world. It’s so basic that HR people don’t even think it’s necessary to instruct new recruits to do. But at the rate at which our offline lives are being infiltrated with online tools, digital downtime may be one of the most productive issues today.

 

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