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Category Archives: World Events

Facebook fills George Orwell’s plot line

When you hold up terms such as ‘fake news‘ and ‘alternative facts‘ to the Orwellian mirror, things become a lot more clear.

In George Orwell’s Nineteen Eighty-four the government’s Ministry of Truth, or ‘Minitrue,’ produces distorted information through an assembly line of sorts. Importantly, though it’s managed by humans, not machines. Today we call these folks trolls, and the assembly line is the Internet.

In that fictitious dystopia, truth gets thrown down a memory hole. And citizens like Winston Smith who work for Minitrue, are tasked with creating alternative versions of history for ‘tele-screens’ and other media. Sounds familiar, doesn’t it?

There’s a telling piece in Fortune  and Chicago Tribune, journalists appear to have interviewed a Russian troll. In fact he worked with other trolls in a ‘Facebook Department.’

Did the social network know about this? In 2016 Facebook was reportedly working on a global ‘counter speech’ effort. It’s a big deal to them, even in Europe. Social networks must surely be bracing themselves for the legal consequences of sleeping at the wheel, while being compromised.

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Relaunching his brands – Musk puts excitement back into Space science

A red sports car, a rocket and a trip to Mars. Many generations from now that’s what some might consider the birth of the new space age.

Last afternoon’s liftoff of ‘Falcon Heavy‘ – the largest rocket by far to be launched –by Elon Musk’s SpaceX, was by all accounts, a spectacular event combining science, savvy marketing, and enough material to get the attention of many audiences: Space geeks, Tesla enthusiasts, the international space community…and Mars watchers. Nothing like a live stream of the event, that included the dummy’s view from the Tesla roadster!

From a marketing perspective, think of it a a relaunch of three brands:

SpaceX: The ambitious company is not just a record holder of the biggest, baddest rocket with a retrievable booster (one didn’t land successfully), but an international ‘agency’ in itself. It can carry a spaceship – one taking humans back to the Moon, and later to Mars.

Tesla: Imagine the opportunities, to sell car that has the pedigree of the first car in space…Fascinating backdrop to an otherwise boring auto industry.

Elon Musk himself. Perhaps –just perhaps– he may have a bigger agenda in positioning himself as more than an entrepreneur.

 

 

 
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Posted by on February 7, 2018 in Branding, STEM, Technology, World Events

 

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The Real Moonshot – getting back to the Moon, soon!

While we have been obsessed with Mars, a big project has been underway to revisit the Moon. This little guy below, a Rover being tested by TeamIndus (India), is small compared to some of the Mars Rovers. It weighs just sixteen and a half pounds.

Google created an XPrize challenge, known as Lunar XPRIZE, with a $20 million prize for the team that could do three things:

  • Successfully land on the Moon,
  • Travel 500 meter
  • Transmit images back to Earth.

Five teams are in the running: Israel, US, Japan, India and International team.

Google is known for it’s ‘Moonshots’ –from balloons that could beam down the Internet to remote parts of the world, to autonomous cars, to cancer research. And of course robots.

And it’s being sponsored if you will, by Google.

 
 

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Opening Ceremony of Robotics event in DC

Modeled on the Olympics, FIRST Global’s inaugural international robotics event began on July 16th.

This was the opening ceremony.

 
 

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Olympic-styled Robotics competition coming up in July

Last week I was contacted by ‘FIRST Global‘, an organization launching an Olympic-styled robotics event in Washington, DC, in July 2017. They were keen to see students from Sri Lanka represent their country.

I have been talking to organizations in Sri Lanka about this, and wanted to summarize details of the endeavor.

FIRST Global is the brainchild of serial entrepreneur, Dean Kamen, whose organization holds several robotics competitions for schools across the country. My school participates in it, and I have been the robotics coach since 2012. But this event is different, and stretches its global footprint to reach out to every country on earth, and empower students in engineering and science.

The event: An international competition in Washington, DC
The Goal:  To ignite a passion for Science, Technology, Engineering, and Mathematics (STEM) among the more than two billion youths across the world.
Dates: 14 – 18 July, 2017
 
The Requirement: High-school students (ages 15 – 18) who would build and program a robot from a provided kit (hardware and software)
Team : Could comprise 3 students, plus a coach
What I like most about this event is that it fosters a new international movement among future STEM leaders who will use the ‘competition’ as a springboard for global collaboration not just in robotics but in the emerging fields within science and technology.
The Robot Challenge: The focus this year is on Water. More specifically access to clean water.
For this, the robot table at the competition will be set up with challenges solving the global water crisis.
This could be similar to how the ‘missions’ are set up on the board for the other FLL competitions (2016 was Animal Allies, in 2015 it was Trash Trek etc) in which the robot to accomplish as many missions as possible within two and a half minutes.
For students who might want to contact me, here is one of the videos that explain the hardware that will be available  to design their own bot. If you need more information, please contact me at publicradius at gmail.
 

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It’s settled then: There won’t be an oxymoron in the White House

For all the debate prep, no one could have contained Donald Trump as he hurtled toward the precipice, sliding on the rocks of loose talk. In the end, despite fancy slogans, websites, and stage props, something as basic as good communication skills makes or breaks a leader.

A free, seemingly easy-to-master, tool should be handed to someone of Donald Trump’s personality with a warning: “May cause user to implode.” Just like Twitter, a microphone could also be a dangerous tool. Indeed, many before him have been dispensed into the heap of disgraced leaders and also-rans because of a hot mic, or a video capture, or even a spool of tape.

Another interesting thing about Trump was his penchant for ‘truthful hyperbole’ – a term he used in his book, The Art of the Deal, which, to be fair was ghost-written.

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But as is evident now, truthful hyperbole, a classic oxymoron, is the long fuse that led him to where he is, an outcast of the party he represents.

Citizens vote for leaders who articulate their hopes and needs. Thankfully voting for an oxymoron was not an option.

Footnote worth listening to: Nixon’s tape archive recording where he and his staff discuss ”lying to a base.’

 

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From Abraham Zapruder to Diamond Reynolds – Cameras in public life sensitize us

It’s just three months since Facebook Live became a feature that anyone could use. But it took another accidental ‘reporter’ named Diamond Reynolds to put it to use in a way no one ever envisaged.

This came some 52 years after another accidental reporter named Abraham Zapruder captured sniper bullets hitting President John. F. Kennedy in Dallas.

That was a time when cameras were scarce, and there was no such thing as a live citizen journalist broadcast. Now cameras (and all manner of recording devices) are so ubiquitous, we’ve almost come to expect to see the raw footage or listen to soundtracks of terrible events. Technology has given us a way to piece together events. The hope is that events seen through multiple camera angles might help us NOT rush to judgement.

Facebook Live allows 90 minutes of video. Zapruder took just 26.6 seconds of footage.

 

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