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Learning to avoid cameras – from TV reporters

I love cameras. I hate cameras. Are you like me?

I take a lot of pictures, and often avoid being in them (a photo-catcher’s prerogative!). But sometimes we can’t avoid being in them. (photo-radar, group shots…)

This week, I have to be part of a series of STEM videos that I am putting together. I was looking for ways to not be on camera 90 percent of the time. Ergo, the table-top presentation.

In the TV news business, it’s called Continuity and Cutaways.‘  A well-practiced art we are oblivious to. It works like this:

  1. Anchor introduces story, and station ‘cuts away’ to reporter.
  2. Reporter on camera takes over for a few seconds.
  3. Video cuts away to scene of story – the so-called B-roll footage. The reporters voice (arguably on ‘A-roll’) runs over the video and maintains continuity
  4. Studio cuts back to reporter, who wraps up story in a few seconds.

In total the reporter is on camera for a fraction of the time. Our brains fill in the gaps, and make us believe we were being addressed face-to-face. I hope to really shrink that fraction. Let’s see.

Note: For a good understanding of the cutaway and B-roll, read Steve Johnson’s explanation here.

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