Should Obama brush off plagiarism, or “turn the page?”

Maybe Barack Obama did “borrow” words from Massachusetts governor. It brings up two interesting questions:

  1. How much of what we use in communication should we attribute?
  2. How fast should we come back and apologize?

He called it “too big of a deal,” but as recent history has shown us, plagiarism has been quite a deal. From Dan Brown (Da Vinci Code) to Kaavya Viswanathan (How Opal Mehtha got kissed…) to journalists who inadvertently use material without attribution.

“Certainly plagiarism can have degrees,” notes Steve Buttry. And in case you’re looking for attribution,it’s a quote from the American Press Institutes‘s web site, in an article “When does sloppy attribution become plagiarism.” He goes on to say, “For the most part, sloppy attribution is to plagiarism as manslaughter is to murder.

As Plagiarism.org suggests, it’s good to attribute:

  • whenever you use quotes
  • whenever you paraphrase
  • whenever you use an idea that someone else has already expressed
  • whenever you make specific reference to the work of another
  • whenever someone else’s work has been critical in developing your own ideas.

That the accusation comes from the Clinton campaign, makes sense. She is running out of brand differentiation, and will turn to the department of dirty tricks –even though she has lifted lines from Obama such as “Yes we will!” that echoes his “Yes we can!“The ‘academic’ rebuttal -explaining the circumstances of the borrowed words– is never good enough. Considering how anything you say in an election campaign can and will be mashed up, Youtubed and turned into a Swiftboat attack, this could be grave stuff.

Just apologize, and let’s “turn the page,” no matter who strung those three words first!

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